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The Influence Engine

Reach the creators already selling products like yours.

We find the TikTok Shop creators already selling products like yours, enrich the list to the ones who actually create in your niche, then open the conversation with outreach they actually answer. You approve every message. They reply. Sales follow.

Built for TikTok Shop, where the buying happens.

3-minute application. In 15 minutes we get to know your brand and category and whether a creator program is worth building. If it is, we show you exactly what happens next. Free.

Trust that sells

A real creator's word converts where a brand ad cannot: that is the whole point.

We open the conversation

We find the sellers and reach them with a message worth answering, so you skip the cold, silent outreach.

Proven, not guessed

We start with creators already selling products like yours, then filter to the ones who actually create in your niche.

Why most creator marketing goes nowhere

Picking creators by follower count is how brands waste money.

Here is how most creator marketing fails. A brand finds someone with a big follower count, pays for a post, and hopes. The post goes out, gets some likes, and drives nothing. Follower count is a vanity number: it tells you reach, not whether that creator can actually make their audience buy.

The creators who move product are often smaller, more trusted, and deeply matched to a niche, and the only way to know who they are is the data. Which creators are already driving real sales for products like yours? That is a knowable answer now, and it is where we start.

What actually moves product

A big-follower account

Reach
Sales driven

A proven niche creator

Reach
Sales driven

Follower count is reach. We target the creators already driving sales.

How it works

From a product name to a booked partner, in six moves.

Most influencer hunts start with follower counts and end in silence. We start with who is actually selling, and open with a message worth replying to.

1

Target

You name a product or a competitor. We anchor the search to real buyers on TikTok Shop, not to vanity follower counts.

2

Discover

We surface everyone driving sales for it, ranked by the revenue each one personally generates. Micro accounts outrank celebrities when they sell more.

3

Qualify

We keep the ones with proven sales and an email on file. The rest fall away, so your time goes only to creators you can actually reach.

4

Enrich

We tag each remaining creator with their real niche and content focus, so your list is creators who actually create in your space, not just anyone who moved a comparable product once.

5

Personalize

Each name gets a message built from their own best-performing video: their opening line, their angle, their numbers. No templates, no “we love your content”.

6

Send and track

You approve the batch. We send through infrastructure built for deliverability, then track opens, replies, and bookings on a live board. Automated follow-ups keep every thread warm, so a yes never slips through.

Inside a campaign

One target, a full roster of creators with email.

A campaign points the engine at a single target, pulls and ranks the creators driving its sales, then keeps the ones with an email on file and runs personalized outreach. Here is what you can aim it at, and what each creator arrives with.

Point a campaign at

  • A competitor's productPull every creator already selling it, and win them over.
  • Your own categoryFind the creators driving sales for products like yours.
  • A trending productCatch the creators with momentum right now.
  • A filtered setNarrow by sales, follower range, niche, or region.

Every creator comes with

  • Handle and audience size
  • Follower count and average views
  • The sales they drove in the last 30 days
  • Their top-selling product
  • Their real niche and content focus (enriched)
  • A contact email on file
  • On request, their best video's hook and full script

Every creator on your list has an email on file, so outreach is fully automated and fully tracked, from first send to booked reply.

The outreach they actually answer

A message built from their own best video.

No templates. Each creator gets a note that proves we actually watched their work, references their real numbers, and gives them a reason to reply. Here is the kind of message they receive.

To: a creator from your ranked list

Subject: your “20 seconds to apply” lip video

Hi Jordan,

Your lip video is a masterclass. Opening on “you get about 20 seconds to apply this before it sets” is a genuinely great hook. It starts a timer in the viewer's head, and the transfer-proof test pays it off. No surprise it converted.

I work with a lip brand made for exactly that kind of demo-driven storytelling. I'd love to send you a few pieces to try, no strings, and if it clicks we can talk about a paid partnership on every sale you drive.

Gordon
Go For The Gold Media, on behalf of the brand I work with

What it replaces:“Hi! We love your content and think you'd be a great fit. Let us know if you're interested!” The kind of message creators delete without reading.

Why it lands

It proves we watchedA real line from their own video, not a name-merge field.
It speaks their numbersBuilt from the sales and hooks that already worked for them.
It offers, not begsA no-strings gift and a share of every sale, not a favor.

Illustrative example. Names and specifics are anonymized.

A real run

From one product, we surfaced creators who move millions.

$5.8M+

Their total monthly sales, across everything they promote

$277K

Driven for one product like yours, 30 days

$130K

Top creator's sales of a product like yours, 30 days

Minutes

To build the ranked list

Lip campaign
TikTok Shop · Last 14 days

Contacted

100

full batch sent

Opened

68

68% open rate

Replied

22

22% reply rate

Booked

7

4 gifting, 3 paid

Pipeline

Contacted
100
Opened
68
Replied
22
Booked
7

Replies this week

MTWTFSS
CreatorStatusLast touchSales / 30d
@c••••01BookedCall set, Thu 2pm$38,941
@c••••02Replied“Send samples”$14,952
@c••••03RepliedAsked about rates$4,632
@c••••04OpenedSeen 6h ago$6,415
@c••••05OpenedSeen 1d ago$4,616
@c••••06SentDelivered$3,704

Illustrative board. The live version updates itself as replies come in. Creator handles are anonymized and their sales blurred to protect them.

Real figures from a live campaign we ran on the same system. The $5.8M+ is each creator's total monthly sales; the per-product figures are what they drove for a comparable product. Individual creators are de-identified.

What you get

Everything to turn a list into partnerships.

+ Ranked creator list

Every creator selling products like yours, enriched with their real niche and ordered by the revenue they actually drive.

+ An email for every one

A contact email for every creator on your list, so all of them are reachable. No scraping guesswork.

+ Personalized drafts

A message per creator, built from their own best video, written to earn a reply.

+ Managed sending

Deliverability-first infrastructure with domain warm-up and automated follow-ups built in.

+ Live tracking board

Sent, opened, replied, booked, all in one view, so nothing warm goes cold.

+ One running pipeline

Contacts feeding a full outreach pipeline: warm-up, sending, follow-ups, and a live dashboard, done for you.

New sending domains ramp over a 3 to 4 week warm-up before weekly volume climbs, so outreach lands in the inbox, not the spam folder.

Two kinds of creators, one system

Real creators for trust. AI personas for always-on.

Most agencies do one or the other. We run both, and we are honest about when each one wins.

Real creators + UGC · the core

Real people, real trust, real conversion

Real creators are the engine of this. Their audiences trust them, their recommendations convert, and in categories where people research before they buy, nothing replaces a real human sharing a real experience. This is the default and the majority of what we run: found, reached, and won over at scale.

UGCAmbassadorsTikTok Shop affiliatesTrust-driven conversion

AI personas · the complement

Always-on, brand-owned, at scale

For always-on presence and controlled messaging, brand-owned AI personas fill the gaps a human roster cannot: endless variations, consistent output, full ownership, no scheduling. We use them to complement your real creators, not replace them, and we disclose them clearly and correctly every time.

Brand-ownedAlways-onContent volumeControlled messaging
Done right, and done legally

We keep it honest, and we keep it compliant.

Creator marketing has real rules now, and they have teeth. Sponsored content must be disclosed, and AI-generated creator content now requires clear labeling as both sponsored and AI, with real penalties for getting it wrong, including new state laws. We handle all of that for you, correctly, every time. Real creators disclosed as partners, AI personas disclosed as AI. No tricks, no risk to your brand.

Where we hand off

We bring the yes. You close the deal.

Our job runs from finding the creators to the moment one is interested and ready to onboard. From there you ship samples, approve content, and own the relationship. The hard part, getting proven creators to say yes, is already done.

Want us to run the whole thing? Full campaign management, negotiation, content coordination, and ongoing creator relationships is available. It is scoped per brand, so let's talk.

FAQ

Real questions about creator marketing.

How do you find the right creators for my brand?
With data, not guesswork. We anchor to a product or competitor on TikTok Shop and surface every creator already driving sales for it, ranked by the revenue each one personally generates, then keep the ones with proven sales and an email on file. Follower count is reach; we target creators who actually make their audience buy.
Are these creators actually in my niche?
We start with everyone who proved they can sell a product like yours, which is the hard signal that they can move it. Then we enrich each creator with their real niche and content focus, so we filter to the ones who genuinely fit your space, not just anyone who moved a comparable product once. You get proven sellers who are also on-brand, and you see each creator's niche before a single message goes out.
Do you manage the whole creator program, or just find them?
Our core job runs from finding the creators to the moment one says yes and is ready to onboard: discovery, ranking, personalized outreach, sending, and tracking every thread to a booked reply. From there you ship samples and own the relationship. If you want us to run the whole thing, full campaign management is available and scoped per brand.
Isn't cold outreach to creators just spam?
No. Every message is built from that creator's own best-performing video and their real sales, sent from a warmed, deliverability-first setup, and you approve the batch before anything goes out. It is a relevant, personal note to someone already selling products like yours, not a blast to a scraped list.
Do you work with real creators or AI influencers?
Both, with real creators as the core. Real humans drive trust and conversion, especially in categories where people research before buying, so they are the majority of what we run. We add brand-owned AI personas as an always-on complement for volume and controlled messaging, and we disclose them clearly and legally every time.
Is AI creator content legal? Do you disclose it?
Yes to both. Sponsored content must be disclosed, and AI-generated creator content requires clear labeling as both sponsored and AI under FTC guidance and new state laws. We handle all of that correctly, every time. Honest disclosure protects your brand and, done right, does not cost you trust. Deception does.
How is this measured?
On sales, not likes. Discovery ranks creators by real revenue, and outreach is tracked from sent to opened to replied to booked on a live board. Once a partnership runs, unique codes and affiliate links tie every creator to real revenue, so you see who actually moves the needle.
Is there a guarantee?
We don't walk away. We build to a standard we set with you up front, and if your first Engine isn't hitting it, we keep working until it does. You're never left paying for a miss.

Give us one product. We bring back the creators who sell it.

One campaign is all it takes to see the list, the messages, and the replies.